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I'm a UX Designer with the experience helping businesses and non-profit program expand their capacity for impact, making creative content and helping people succeed in digital.

 

In the midst of living in a world where technology is embedded into every crevice of our lives, I still choose people over machines. And as a person who helps design those machines, my responsibility is still to the person first. I'm passionate about improving the lives of others through design and constantly learning new things everyday.

Experience

User Experience Designer

Digital Main Street / September 2020 – Present

User Experience Designer

Rogers 5G Creative Lab / May 2020 – October 2020

Project Assistant
University of Waterloo / January 2020 – April 2020

Digital Media Executive
Merkle Group Inc. / October 2018 – June 2019

Production Director
College Daily Inc. / August 2017 – July 2018

Education

Master of Digital Experience Innovation
University of Waterloo, Waterloo, ON, CA / 2020

Bachelor of Science in Digital Media Production
Kent State University, Kent, OH, USA / 2017 

Skills

Technical: Figma, Sketch, Adobe XD, Illustrator, Photoshop, Premiere

UX Research: Surveys, Interviews, Observation, Personas, Card Sorting, Dot-voting, Usability Testing, Analytics

Design: Journey Mapping, Storyboarding, Sketching, Wireframing, Prototyping, Visual Design

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Once I finished several projects, I started to build my portfolio website. The initial version was not very successful because of the lack of user-centric design and visual elements. I asked help from my designer friend and tried to improve it. 

2017, I graduated with a bachelor degree in digital media produciton. I was passionate, creative, skillful, but, equally confused about my life, path and future.

Searching for the pieces of my life's puzzle, I decided to put what I acquired from the college into practice. I started to operate video production in a startup company in New York.

In my graduate program, I absorbed abundant knowledge in emphasizing with users, prototyping to bring ideas to reality, and storytelling to present solutions to stakeholders.  

After graduating, I joined Rogers 5G Creative Lab as a contract UX Designer. We were aiming to help Canadians consumers aged 25 - 44 achieve an understanding of the speed and unlimited broadband capabilities of 5G. 

Passionate about making a difference, I strive to utilize my skill sets to solve real world problems.I'm interested in contributing at organizations that work on meaningful solutions to improve people's lives.

It led to a well-designed second version of my website. I fell in love with human centered design, which means a perfect combination of art, technology, business to me. To enhance my design skills, I enrolled University of Waterloo

I TAKE PICTURES

I’m incredibly inspired by traveling. It helps me recover from when I feel creatively stunted.

I DESIGN TATTOOS

I draw and make art to communicate ideas in a way everyone understands.

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HI! I'm Soda.​

I bring better Experience

for people

through design